Author Topic: Advertising for Server.War2.Ru  (Read 23531 times)

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #15 on: January 11, 2015, 01:38:16 AM »
End of the day numbers. The AD has been running 8hrs so far...

61 people have "liked" the status update itself.

73 people have clicked on the link and looked at server.war2.ru


if these numbers continue we can expect over 200 people to visit server.war2.ru every day for the next 6 days. hopefully they download, log on, and play ;)

« Last Edit: January 11, 2015, 01:43:14 AM by tk[as] »

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Re: Advertising for Server.War2.Ru
« Reply #16 on: January 11, 2015, 02:29:11 AM »
Now lets just hope the website does not crash [emoji24].

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Offline Winchester

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Re: Advertising for Server.War2.Ru
« Reply #17 on: January 11, 2015, 06:48:13 AM »
You'd be suprised how many people click on it thinking its world of warcraft because "Warcraft" is in the title. So i'd think its a bit less then what it says

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #18 on: January 11, 2015, 10:25:51 AM »
u might be right.. but i did intentionally target people who have already liked Warcraft II Tides of Darkness.

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #19 on: January 11, 2015, 10:52:31 AM »
If you guys can click on this link and leave a comment war2 related, it would really make others who view it more interested i think.

https://www.facebook.com/War2TidesOfDarkness/posts/778721542222937?notif_t=like

Offline mousEtopher

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Re: Advertising for Server.War2.Ru
« Reply #20 on: January 11, 2015, 11:55:20 AM »
This is cool, FBA definitely have a lot of potential for their affordability and reach. It's nice to see someone taking some strong initiative to advertise & spread awareness, kudos tk!

We should definitely collect as much data as possible while the ads are running to get a more accurate picture of ROI; the numbers can look pretty good (x impressions, y clicks) but we need to figure out how many war2combat downloads that actually translates into -- I'll see if I can set up analytics to track the behavior of traffic referred from FB. Likewise, even if someone does download it doesn't necessarily make them a new long term player, but it's a starting point. Have you done any split testing of multiple ad layouts to see what gets better results?
squeak!

Offline I hate naggers

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Re: Advertising for Server.War2.Ru
« Reply #21 on: January 11, 2015, 11:59:19 AM »
who's the facebook whore now?!?!?!?

Offline GaNzTheLegend

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Re: Advertising for Server.War2.Ru
« Reply #22 on: January 11, 2015, 01:45:00 PM »
what does 65 people "Talking about this" mean?
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Offline GaNzTheLegend

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Re: Advertising for Server.War2.Ru
« Reply #23 on: January 11, 2015, 01:46:40 PM »
iL how many new users created accounts since yesterday?
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Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #24 on: January 11, 2015, 04:04:42 PM »
INSIGHTS SUMMARY
23   New Likes
197   Talking About This
3,329   Weekly Total Reach


i think by "talking about this" it means they have either "liked" the page itself, or the post/advertisement.

according to the facebook AD statistics, as of right now 216 people have taken the time to click the AD itself whether it was just to look at it, like it, or post in it. its telling me that roughly 7% of everyone who sees it clicks on it.

Offline O4L

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Re: Advertising for Server.War2.Ru
« Reply #25 on: January 11, 2015, 04:06:42 PM »
The numbers online the server have been high the entire day, I say keep running!

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #26 on: January 11, 2015, 04:07:18 PM »
lots of times on facebook, if i were to "like" a post, others on my friends list can see what i "like" as well.. so it potentially could be "reaching" even more people than its listing.

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #27 on: January 11, 2015, 04:10:37 PM »
its got 5 more days to run

the more money we throw at it, the more people it can reach... so we will see how it does by the end of the week and maybe others will come together to chip in.

if it's successful, i personally don't have any problem re-running similar ADs every so often. maybe throw $30 bucks at it once a month or bi-monthly.

there is another promotion option i want to try next. it's geared towards targeting people likely to "like" your community page itself. the number facebook predicts is for every $10 spent, im likely to get 20-50 page likes. if people just like the community page they will see the majority of the posts i make on the community page... every page like i get is pretty much an opportunity to advertise to those people who like the page regularly until they cave in and check the server out :)

roughly 190 people have "liked" the advertisement itself seen here ----> https://www.facebook.com/War2TidesOfDarkness/posts/778721542222937?notif_t=like

if you guys can log on facebook and comment on that advertisement saying something positive about War2 others will see it.. just one more way to get the people who see it interested.
« Last Edit: January 11, 2015, 04:12:46 PM by tk[as] »

Offline tk[as]

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Re: Advertising for Server.War2.Ru
« Reply #28 on: January 11, 2015, 04:18:22 PM »
id say it's a success if we reach 100+ users online at one time by next sunday.

iL mentioned something about resolving hosting for many i think ?  ... if thats the case, can that be included in the download page so the new users downloading war2 for the first time have a better chance to host?

Offline GaNzTheLegend

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Re: Advertising for Server.War2.Ru
« Reply #29 on: January 11, 2015, 04:46:39 PM »
GaNz To the rescue again with his genius ideas lol:

Advertise on ICCUP:

http://iccup.com/en/ads.html

THe packages are in russian rubels but I tried converting them and you can get 1000 hits for 23 or 31 cents depending on the banner size, or you can have the banners up for a month for $115 or $163 depending on the package.

The page gets 140,000 hits a day so if you had that banner up on their site for a month, think of all the players you could get and these are RTS players who play a game with graphics on bar with war2.

« Last Edit: January 11, 2015, 05:18:52 PM by GaNzTheLegend »
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